A few months ago, I went to Billund, Denmark, to visit the Lego factory and hang out with some of the people building the fancy Lego House there. It was like a karmic reward for every horrible work trip ever.
Here's a bit of the story, from the New York Times's fashion magazine, T:
One evening at a bar in Billund, about a three-hour drive west of Copenhagen, members of the Lego House design team geek out about the aesthetic perfection of the Lego brick. “The cool thing about it is it’s simultaneously real and abstract,” Brian Yang of BIG says. “So it’s a bridge between your imagination and reality.” Alex Vlack, of New York’s Ralph Appelbaum Associates (RAA), which is designing the exhibitions for the project, chimes in. “For me, it’s like a paper clip. There’s no way to improve it.”
Read the whole story in the print version this weekend, or online here.